Comolli: Victory is Juve’s DNA and I wrote the promises I made during the coaching interview into my contract

Comolli was recently appointed as the team CEO by Juventus. He attended a forum yesterday and delivered a speech, talking about the club's DNA, transfers and other topics.

What to consider when choosing a new coach

"Every coach will introduce themselves in the interview with the club and say everything is good. But when they start coaching, they will say everything is terrible. Now, I write what they said in the interview into the contract to remind them what they said. I will say in the interview: 'This is how we work, these are our processes, data drives player selection, set pieces, injury prevention and many other aspects. If you can accept it, So do it; if not, we shake hands and say goodbye.’

About Juventus’ culture and DNA

“I will spend 30% of my working time thinking about the club culture, because I believe there is no such thing. Culture cannot achieve results. I asked Matuidi, Trezeguet and others what is the DNA of Juventus. They all gave the same answer: "Victory" but the culture is different, it is built from the bottom up. We need meetings to discuss what our culture is. I say to everyone: ‘You decide who we are, but culture is determined by the bottom line. ’

About the importance of data

“Redbirds hired me before in Toulouse to lead the organization with data. Juventus knows that I will bring data because this is the way I think and it is part of how I manage the club.” Everyone agrees, starting from the CEO. The relationship between management and the coach is often the biggest obstacle, the breaking point. There needs to be a bridge, someone who understands the data and can communicate in the language of coaching. If there is such a person, and the coach is willing to accept it, then the bridge can be built. "

"At Toulouse, we measure the psychological state of all employees every day to see if there is stress and if anyone does not want to come to work. This is very useful. On the pitch, we prohibit crosses and long shots."

About the use of data in scouting

"At Toulouse, what we look for is the personality of the players. For example, players who touch the ball often show. Show personality. But there's a fine line between wanting the ball and being selfish. Wenger once said to me: 'It's always the people who make the right pass, and it's the people who score the goals.'

Your leadership style

{. 4} "If you want to be an example of behavior, you have to be yourself. You have to find a position where you are comfortable. If someone sees you from the parking lot walking into the office, they can tell where you are. I know that if I walk into the office with negative emotions, it will spread. And vice versa. I want people around me to correct me. At Toulouse, I said to my colleagues: 'If I deviate from the culture of the club, you have to tell me; if I sign a player who goes against the culture, you have to tell me.' "

Discuss the future of data in football

"The next step is to better use data at the youth training level to determine who is successful and how to prevent injuries or player overuse. In football, people have historically tended to recruit players born in the first half of the year, but the data shows that the really successful people are often born at the end of the year. This is stupid. In Toulouse, we deliberately selected a lot of young players born after August. The highest value question is: an average forward and a top player. What's the difference as a forward? It's not just about technique, it's about psychology. I watched Sinner play at this level and I thought: to play at this level you have to be extremely focused and relaxed at the same time. It's very difficult and requires you to relax and adjust your breathing in less than a second. As for the future of data, whether with or without the help of artificial intelligence, it is to measure the ideal connection between 11 players."

source:ty số 7m